Category Archives: Innovation Strategy

Picture two marketing agencies. They offer identical products, employ around the same amount of people, and book similar revenues. As a prospective employee, you’ve been offered a job by both at competitive salaries, but how do you decide which to accept?

As organizations continue to look for new ways to improve their innovation strategy and operations, departments are realigning and changing the way they get things done.

As the world continues to get smaller by the day, companies are finding new ways to compete both locally and globally.

“Innovation” is one of the buzz-wordiest and broadest terms out there, and every company wants more of it. But true innovation isn’t just difficult to achieve, it’s difficult to define.

Successful companies know the benefits of listening to their employees and customers.

Making the sale may seem like the ultimate victory for a company, but the work isn’t done yet, nor should it be.

Innovative leaders like Elon Musk, Travis Kalanick, and Jeff Bezos are always in the spotlight.

Every company wants to be an innovator, but while few have the resources of multi-nationals dominating their marketplace, they do have something that no other company does – their employees.

Most companies have the best of intentions to listen to ideas and feedback from their employees.